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InkWell: Marketing Through Words
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Blah, Blah, Blah. Zoning out while reading business literature is an epidemic. Correct me if I'm wrong, but isn't it best when your prospects and client actually remember your marketing messages? Viable, successful companies have websites, brochures, and newsletters that do heavy lifting: they inspire prospects and convert them to ucstomers, they keep your current clients coming back, and they make a lasting impression. If you want your marketing materials to work for you, the content needs to be smart, strategic, and (at the very least) readable. Fortunately, I can help.
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