PROJECT:
The Collegebound Resource is a company that teaches families about college scholarships. They wanted website content that reaches both parents and students.

CONCEPT:
Create separate pages for parents and students. For students, create a picture of what their lives will look like after college if they don’t act now. For parents, provide some comfort and information without being overwhelming.

Forever is a long time to be paying off the “best years of your life,” don’t you think?

Here’s the bad news: if you’re an average college student, you’ll leave school with about $20,000 in student loan debt, you won’t pay it off until you’re about 40 years old, and you’ll rack up a ton of other debt in the meantime using your credit card for basic living expenses like groceries (about 45% of 20-somethings do). But, who wants to be just average?

Here’s the good news: if you take action now, you can leave college debt-free. How? By finding, applying to, and winning college scholarships. Even better, I can walk you through this process—literally sky-rocketing your chances for success.